{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Attributed - A podcast by Dreamdata","title":"Panel: How to run efficient B2B audiences","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/e44cefc2\"></iframe>","width":"100%","height":180,"duration":3114,"description":"Reaching the right audience is the difference between wasted ad spend and marketing that actually works. But how do you consistently target the right audiences?\n\nIn this session, B2B marketers will share proven audience strategies for building efficient B2B audiences and syncing them across major ad platforms. You’ll get real-world examples and practical tips you can apply immediately.\n\nWhat you’ll learn:\n- Must-have B2B audiences that drive pipeline & revenue\n- How to sync audiences across ad networks for instant activation\n- Proven audience-building strategies used by top-performing marketing teams\n\nMeet the Experts:\n\nAlexei Ivanov: Team Lead Paid Media, Moss\nMathilde Dechansiaud: Senior Performance Marketing Manager, Oyster\nLiam Collins: VP Paid Acquisition, Cognism\n\nYour Host:\nSteffen Hedebrandt: Co-Founder & CMO, Dreamdata\n\nFollow Alexei Ivanov on LinkedIn: https://www.linkedin.com/in/alexvivanov/\nFollow Mathilde Dechansiaud on LinkedIn: https://www.linkedin.com/in/mathilde-d-03410145/\nFollow Liam Collins on LinkedIn: https://www.linkedin.com/in/liam-collins-performance-growth-marketing/\nFollow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/\n\nThanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.\n\nTo stay updated on all things Dreamdata and B2B go-to-market:\n\n👥 Follow us on LinkedIn: Dreamdata \n💬 Join Our Community on Slack: Dreamdata Community \n🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review. \n🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io ","thumbnail_url":"https://img.transistorcdn.com/9B73a2bRrurq7UHrYQcmczS4W0y3MxGzbwGrDi4NuAw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYzQ5/YTc5NWIyZWQxNWRi/ZTJjYTc5YTRiODJk/ZWFiZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}