{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Pet Shop Girls with Sherry (Odyssey Pets) and Carly (House of Paws) - A Podcast for Independent Pet Pros","title":"Episode 12 - Time to Talk TikTok","html":"","width":"100%","height":180,"duration":1871,"description":"You've probably heard us mention on previous episodes of this podcast that Carly is kind of TikTok famous in the pet industry. With over 55,000 followers, Carly's educational videos not only gain a lot of views, but also a ton of engagement. In this episode, we're sharing some of our best TikTok tips.\n\nIn this episode, we're talking about:\n\nVisibility, reach, and engagement on TikTok compared to traditional social media platforms like Facebook and Instagram\n\nThe value of providing authentic educational content on TikTok (you don't have to dance!)\n\nThe power of repurposing TikTok videos to create even more content on other platforms\n\nBusting common myths about TikTok's consumer base and content library\n\nAnd so much more!\n\n\nConnect with the Pet Shop Girls!\nFind us everywhere: https://linktr.ee/petshopgirls\n\nConnect with Carly (House of Paws):\nhttps://www.instagram.com/houseofpawsboutique\nhttps://www.tiktok.com/@houseofpawsboutique\nhttps://www.facebook.com/houseofpawsboutique\n\nConnect with Sherry (Odyssey Pets):\nhttps://www.facebook.com/odysseypets\nhttps://www.instagram.com/odysseypets\nhttps://linktr.ee/odysseypetsdallas\n\nConnect with Pet Product News:\nhttps://www.petproductnews.com/\nhttps://www.facebook.com/PetProductNews","thumbnail_url":"https://img.transistorcdn.com/UJZFmGUoy28EkZrHPd2qNSdeUjlOYpmvTtmqFq_M8tk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83YmQ2/MjJkYmQxMjE3NTkz/OWMxYmMzYmE3Nzkw/MTM2YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}