{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Responsive Lab Podcast","title":"EP 82: Building Diversified Donor Portfolios with Audrey Cooper","html":"","width":"100%","height":180,"duration":1573,"description":"In this episode of The Responsive Lab, Carly and Scott sit down with Audrey Cooper, Associate Director of Philanthropy at Evidence Action. Audrey brings 10 years of nonprofit development experience across social services and international development, and has helped Evidence Action scale from its 2013 founding to raising over $60 million annually. \nYou'll hear about:\nWhy donor portfolio concentration becomes dangerous and what the moment of recognition usually looks like\nHow to make strategic first moves when diversifying revenue streams without spreading your team too thin\nBuilding the case for unrestricted giving in ways that build trust rather than create donor hesitation\nEvidence Action's four-category framework for deploying unrestricted donor investments\nWhy data and story are mutually reinforcing rather than competing approaches to donor communication\nThe power of \"fundraising sprints\" to focus on just a few priorities and follow them through completely\nHow boldness in sharing impact creates collaborative donor relationships that feel more like partnerships\n\nLinks from the episode:\n* Connect with Audrey on LinkedIn: https://www.linkedin.com/in/audreymcooper/\n* Learn more about Evidence Action: https://www.evidenceaction.org/\nLooking for technology that helps you build deeper donor relationships with less work from your team? Learn more at virtuous.org.","thumbnail_url":"https://img.transistorcdn.com/yYqyeHnFaIUmIoJUT4R16pZZjI7BmSUfWp-2KiiwPsk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lODY0/Njk0NTI4MDE5NGI5/MjhhMmEwOTFmZWQy/MTQ4OC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}