{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"How I Tested That","title":"Jim Morris | How I Test My Teaching Process","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/e8776a10\"></iframe>","width":"100%","height":180,"duration":2353,"description":"\nIn this episode I’m joined by Jim Morris.  We chat about the wake-up call that pushed him from building first to testing first. Jim and I discuss loyalty programs no one wanted, roadmaps filled with sequenced risk, AI prototypes that hallucinate and the uncomfortable reality that confidence often replaces evidence.\nWe also dig into something deeper: why smart teams ignore data, why leaders fall in love once an idea hits the roadmap, and why testing isn’t about better UX,  it’s about real value.\nJim shares how he even tests his own teaching process for students at Berkeley.\nBecause as he puts it:\n\n“We can build stuff. But if people don’t use it, we’re just creating product debt.”\n\nEnjoy my conversation with Jim Morris.\nTakeaways\n\nTesting is crucial to ensure product effectiveness and user engagement.\nData analysis can reveal the true usage of product features.\nMindset plays a significant role in how product ideas are perceived and developed.\nNot all ideas will succeed; testing helps identify the viable ones.\nUser motivation is key to the success of features and programs.\nPrototyping tools can enhance the testing process but require careful implementation.\nLearning from failures in testing is essential for growth and improvement.\nRoadmaps should be flexible to adapt to changing priorities and evidence.\nIt's important to focus on the core value proposition of a product.\nContinuous experimentation and adaptation are vital in product management.\nGuest Links\n\nWebsite: https://productdiscoverygroup.com/\nLinkedIn Profile: https://www.linkedin.com/in/jimmorrisstanford/","thumbnail_url":"https://img.transistorcdn.com/hRAQ0Cvexq2Nhl7H1KPLfxWZ14skSKkH4xG8JMRnoOM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzUwMDU0LzE3MDg3/MTI0NTQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}