{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"IAMCP Profiles in Partnership","title":"How Microsoft Partners Build High-Trust Partnerships That Scale Globally","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/e969a557\"></iframe>","width":"100%","height":180,"duration":1988,"description":"What separates a successful Microsoft partner from one that consistently scales through collaboration? In this episode of IAMCP Profiles in Partnership, Anthony Carrano and Rudy Rodriguez welcome Paul Solski, Managing Director of AIM International, to discuss how partners can move beyond opportunistic relationships to build structured, high-trust partnerships that accelerate international expansion, AI adoption, and long-term business growth. If you're looking to strengthen your partner strategy and stand out in the Microsoft ecosystem, this episode is packed with practical insights.\nTop 5 Intriguing Takeaways for IAMCP Partners\n1. Successful partnerships are built intentionally, not opportunistically.High-performing Microsoft partners establish frameworks and trusted relationships before opportunities arise, creating repeatable collaboration instead of one-off engagements.\n2. International growth follows a proven process.Global expansion isn't guesswork. Paul explains how answering when, where, and how to enter new markets dramatically improves the chances of long-term success.\n3. Trust is the foundation of every scalable partnership.The strongest partner ecosystems are built on mutual investment, shared success, and a mindset of \"sometimes we give, sometimes we receive\" rather than transactional thinking.\n4. AI won't be your competitive advantage; industry expertise will.As AI capabilities become commonplace, the partners who understand specific industries and business challenges will be the ones that differentiate themselves.\n5. Every partner should answer one critical question.Instead of simply explaining what your company does, be prepared to answer:\"Why should another Microsoft partner partner with you?\" That answer often determines whether collaboration begins.\nGUESTPaul Solski\nLinkedIn: Paul Solski | LinkedIn\nManaging Direct at AIM International: AIM International | Website\nLearn more about a Geo Expansion Readiness Assessment at Geo Expansion Readiness...","thumbnail_url":"https://img.transistorcdn.com/UindEHTGn__6-SCbZTniaGlstpFdtl3YZK640nRKnGI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82YzJm/ZGRjMWFhYjNmNDgx/MWZlNjkxZmQ0YmMy/ZjgwYy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}