{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"A LOT with Audra","title":"81. The Business Behind the Brave Leap with ACTION Coach, Lee Gray","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ebe825fa\"></iframe>","width":"100%","height":180,"duration":1741,"description":"Ever feel like your best years might already be behind you? Lee Gray would tell you they're just getting started.\n\nAt 50, Lee was laid off from her corporate marketing job — and instead of it breaking her, it became the launchpad for the most successful chapter of her career. Today she's a business coach, entrepreneur, and podcast host who's helped over 100 business owners build companies that don't depend on them for everything. We talk about the mindset shift from employee to true owner, why \"busy\" isn't the same as \"business,\" the sales and marketing muscles every entrepreneur has to build, and the simple, almost anticlimactic traits that actually predict success. If you've ever wondered whether it's too late to start over, this conversation is your permission slip.\n\nHighlights:\n\nLee's story of getting laid off at 50 — and turning it into fuel instead of defeat\nWhy most \"second acts\" start with a gift, not a plan\nThe mindset shift from employee thinking to true ownership\nWhy business owners buy themselves a job instead of building a business (and how to avoid it)\nThe three simple traits Lee has seen in every successful entrepreneur she's coached\nThe difference between being \"busy\" and actually doing \"business\"\nLee's DGLPA formula for turning a dream into a plan\nWhy telling the world about your second act is the most important first step\n\nChapters:\n\n0:00 – Dream Becomes Real\n1:30 – Meet Lee Gray\n3:36 – Laid Off at 50\n5:39 – Gift and Retaliation\n8:34 – Ownership Mindset Shift\n11:58 – Why Second Acts Work\n14:07 – Traits of Winners\n15:44 – Passion vs Business\n17:15 – Sales and Marketing Muscles\n19:03 – Busy vs Business\n19:59 – Scaling Fears and Stories\n21:56 – Dreams, Goals, Learning, Action\n24:56 – Stop Buying a Job\n27:13 – Make It Public\n28:27 – Closing and Connect\n\nResources mentioned:\n\nAction Coach Business Coaching with Lee Gray\nThe Second Act Business Owner podcast, available on Apple, Spotify and YouTube\nThe E-Myth Revisited by Michael Gerber\n\nWant to learn...","thumbnail_url":"https://img.transistorcdn.com/ST1ihY6oM6j-9JRbJBusW58P2vlzKyibzbr46bLarLI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kMTAw/OWFmMDZmNzE3YzYy/OTM3ZmM5Y2NmYzRm/MTY5My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}