{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Fabulist","title":"Beat Baudenbacher — LOYALKASPAR","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ec2b5f6a\"></iframe>","width":"100%","height":180,"duration":2223,"description":"In a world inundated with brands, one visionary offers a more considered method to branding.\r\nGUEST\r\nBeat Baudenbacher | Principal, Chief Creative Officer at loyalkaspar⁠\r\nHOST\r\n⁠⁠Joel Pilger⁠⁠ | Global Consultant at ⁠RevThink⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠LinkedIn⁠⁠\r\n\r\nNOMINATE A FABULIST\r\nKnow a creative entrepreneur who should be on “the list”? ⁠⁠Nominate them⁠⁠.\r\n\r\nCREDITS\r\nPost-Production by ⁠Coupe Studios Music & Sound Design⁠\r\nEngineered by Taylor Marvin, Alex Hawley\r\nProduced by Celia St. Amant, Eric Singer\r\nThe Outsourceress: ⁠⁠Lidia Scarlat⁠⁠\r\nSpecial Thanks to Multimedia Storytellers ⁠Arbo Radiko\r\n\r\nNOTES\r\nWe asked Beat to share an image of an object dear to their company. Here's what we got:\r\n\"So what popped into my head was the first MACINTOSH CLASSIC we got at my home in Switzerland, which opened the world of computer-generated visuals to me. We still have it at the office in NYC, but it doesn't work anymore.\"","thumbnail_url":"https://img.transistorcdn.com/erP8-cNer8s1b7zNvAo5hFqEQ4G-grgetfRxs1plZL8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mMTkx/NDFmMzQwMTM3ZGI4/YWFjMTUxZDhhYjkx/YWRkOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}