{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"Creative Ways to Find and Hire Floral Freelancers","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/edb5375d\"></iframe>","width":"100%","height":180,"duration":523,"description":"One of the questions I hear ALL THE TIME:\n“Where the hell do I find freelancers?”\nMy answer?\nDo not start looking the week you desperately need 5 people.\n😂\nBUILD YOUR BENCH BEFORE YOU NEED IT.\nStart following other florists in your market.\nFollow their freelancers.\nLike their posts.\nComment.\nCheer them on.\nSay hi at the wholesaler.\nActually BUILD relationships.\nAnd here is one of my favorite little tricks:\nWhen I see another florist post a thank-you Story and tag all of the freelancers who worked with them…\nSCREENSHOT.\nThen I go follow those people.\nI have a folder in my phone specifically for freelancers.\nSo when I suddenly need help?\nI am not starting from zero.\nI already have names.\nThen:\nPost in your Instagram Stories.\nAsk your personal Facebook network.\nReach out to another floral studio.\nLook at temp help.\nUse community groups.\nAnd PLEASE stop assuming everybody who helps you needs 10 years of floral experience.\nSome of the best help in my business started with ZERO floral experience.\nThey can:\nprocess flowers\nclean buckets\nprep hard goods\nfill vases\norganize\nprocess roses\nload\nclean\nsupport production\nYou can teach skills.\nBut if someone is hardworking, dependable, has amazing energy, and you actually LIKE being around them?\nThat person could become one of your biggest assets.\nBuild the relationships before the emergency.\nYour future wedding-week self will thank you.","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}