{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"5 Mistakes Florists Make in Large Installations (and How to Avoid Them)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ee4b52d4\"></iframe>","width":"100%","height":180,"duration":1099,"description":"Welcome back, flower friends! In this week’s minisode, we’re diving into the five most common mistakes florists make when tackling large-scale installations—and how to avoid them. Whether you’re a florist looking to boost revenue or a creative aiming to level up your design game, this episode is packed with actionable tips to help you create jaw-dropping installations that wow your clients and leave a lasting impression.\n💡 Key Takeaways from This Episode:\nUnderestimating Prep and Labor\nLearn how detailed planning, realistic timelines, and proper preparation can save you from stress and elevate your installations.\nUsing the Wrong Mechanics\nDiscover why choosing the right mechanics ensures your designs are safe, sturdy, and stunning every time.\nOverlooking Venue Requirements\nAvoid the pitfalls of strict venue policies by knowing what questions to ask and preparing accordingly.\nChoosing the Wrong Flowers\nStrike the perfect balance between beauty and practicality by selecting flowers that thrive in installations.\nUnderpricing Your Work\nUnderstand how to accurately price installations by accounting for materials, labor, and the complexity of your designs.\n🌟 Level Up Your Installation Skills\nReady to take your floral installations to the next level? Join my Installation Rockstar Workshop in Minneapolis, Minnesota! This hands-on, immersive experience will teach you:\nThe best mechanics for foam-free and sustainable designs.\nHow to confidently price and execute stunning installations.\nTechniques for building a portfolio that attracts high-end clients.\n🎨 This session’s theme? Citrus Sensation—inspired by the Pantone Color of the Year! Spots are limited to 15 attendees, so don’t wait to secure your place.\n🔗 Learn more and register at TheFloralHustle.com/Rockstar\n🌺 Why Listen to This Episode?\nIf you’ve ever struggled with floral installations or felt uncertain about pricing, logistics, or mechanics, this episode is for you. Get insider tips and real-world advice from someone...","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}