{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Digital Commerce Daily","title":"The Digital Commerce Daily | The Race to Own AI Shopping | David's Bridal touts 99.78% approval rate | How Halo Collar Uses Data And","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f127c6ae\"></iframe>","width":"100%","height":180,"duration":415,"description":"The Digital Commerce Daily — September 07, 2026\n\nIn this episode:\n• A new analysis maps out which players — from Amazon to ChatGPT to on-site tools — are winning the battle to become shoppers' default AI buying interface.\n• David's Bridal's deployment of Forter's fraud-prevention platform delivers a near-perfect transaction approval rate — and reframes fraud tools as a revenue driver, not just a cost centre.\n• DTC pet tech brand Halo Collar is using incrementality testing and first-party data to bridge the gap between performance marketing and retail expansion — a playbook other scaling DTC brands can learn from.\n\nHosted by Marco & Klara. New episode every weekday.\n\nTags: ecommerce, digital commerce, retail media, Amazon, Walmart, platform strategy, D2C, omnichannel, performance marketing","thumbnail_url":"https://img.transistorcdn.com/SivQuI9DtkOFmcJqbThFf84ROWQ9UToPgipsXpYRWQ0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80ZTE1/YWY2NTc1NzhhZmNh/ZTMzYTk3NzUyMzVk/ZTcyNi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}