{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Just Between Coaches","title":"Profit Is A Habit (Mike Michalowicz)","html":"","width":"100%","height":180,"duration":1925,"description":"Mike Michalowicz believes in rewriting the rules of business finance. He shares his journey from financial struggle to mastering a “profit first” approach, emphasizes profit as a habit, and encourages entrepreneurs to rethink their financial strategies for stability and long-term success.Mike Michalowicz is best known for his bestselling book and program of the same name, Profit First. He’s the entrepreneur behind three multimillion-dollar businesses and author of several other books.In this episode Melinda and Mike talk about:The importance of starting new activities with compassion and grace, regardless of timingYour future self’s perspective on current decisions and third-party accountabilityThe misconception that not taking a profit hurts customers and the need for profitable sellingEmphasizing profitability for meeting customer needs and business stabilityTithing and prioritizing self-care before lifestyle adjustmentsProfit as a habit and Parkinson’s law for promoting frugality and efficiency in businessThe behavioral principle of setting multiple bank accounts to manage money effectivelyCreating a gradual shift in mindset for seasoned coaches towards profit-first practicesOvercoming procrastination and embarrassment in implementing financial changes“Profitability is not greed by any sense; it's contribution. It's the way that we give because we now have a business that's healthy.” — Mike MichalowiczGuest Bio:Mike Michalowicz (pronounced mi-KAL-o-wits) is the entrepreneur behind three multimillion-dollar companies and is the author of several business books, including Profit First, Clockwork, The Pumpkin Plan, and his newest book, All In. Mike is a former small business columnist for The Wall Street Journal and business makeover expert for MSNBC. He regularly travels the globe as an entrepreneurial advocate.By his 35th birthday, Mike had founded and sold two multimillion-dollar companies. Confident that he had the formula to success, he became a small...","thumbnail_url":"https://img.transistorcdn.com/27bizPAj3r7jZq7N18fAVzV1wwWbI8F8YwJajnD_8k8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81ZGI4/OTQ4ZjgzZDUzYWZh/ZTE4ZTU1OWRiMzRk/OWU0My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}