{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Whitespark Local Update","title":"NEW Google Maps Feature, 1.8M GBP Study & Marketing Personas Guide | E46 The Whitespark Local Update","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f18f1252\"></iframe>","width":"100%","height":180,"duration":1207,"description":"Darren Shaw and Claire Carlile are back with the latest local SEO news, updates, and takeaways from the past week, including:\n📝 “Tell Maps” is live! (Claudia Tomina)\n📝 Google Business Profile Alert for Local SEOs & Agency Owners (Amy Toman)\n📝 What 1.8 million Google Business Profiles tell us about local SEO success (Darren Shaw)\n📝 The Best Persona Tool On the Web Is Now Live (Rand Fishkin)\n📝 EP 270 - The Hidden Advantage: How Brand Awareness Decides the Click in Legal Search (Near Media, Mike Blumenthal)\n📝 THE COMPREHENSIVE GUIDE TO MARKETING PERSONAS (iPullRank)","thumbnail_url":"https://img.transistorcdn.com/mAqjtfoqdTRK3C6rpFPBwUThbpMKrLEzQ_pXoPCcUWI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lMTNk/YjlmNjIyMjUyNzE5/ZTRiZWI0MGRiOWJi/YjYxNC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}