{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"CEO Podcast | The leaders shaping our world","title":"Branch CEO David Karnstedt - How AI Agents Will Transform Marketing","html":"","width":"100%","height":180,"duration":1037,"description":"David Karnstedt, CEO of Branch, joins Clint Betts for a conversation on AI, mobile marketing, deep linking, digital privacy, and the future of customer acquisition.\nBranch powers the infrastructure behind mobile experiences for many of the world's leading brands, helping marketers understand which channels drive results while ensuring users land exactly where they intend to go inside apps and digital experiences.\nIn this episode, David shares why AI is rapidly reshaping marketing, how personal AI agents could become the next major platform shift, and what businesses need to do to stay relevant in a world where discovery, engagement, and decision-making are increasingly automated.\nThe conversation also explores leadership, remote culture, fraud prevention, creator economies, and the future of digital advertising.\n00:00:00 - Introduction and Overview of Branch\n00:00:49 - David's Background and Role at Branch\n00:01:10 - Impact of AI on Marketing\n00:02:20 - Future of AI and Personal Agents\n00:03:34 - Social Media in the Age of AI\n00:04:40 - Employee Empowerment and Efficiency with AI\n00:05:34 - Building Company Culture Post-COVID\n00:07:06 - A Day in the Life of a CEO\n00:07:49 - Reading and Podcast Recommendations\n00:09:02 - Funding and Financial Strategy\n00:10:05 - Macroeconomic Environment and Business Strategy\n00:11:08 - Privacy and Security in Marketing\n00:12:37 - Best Paid Marketing Channels\n00:14:10 - Growth of TikTok and Influencer Marketing\n00:14:47 - Qualities of a Great Leader\n00:15:56 - Reflecting on Career Opportunities and Mentorship\n00:16:51 - Conclusion and Thanksgiving Wishes\nIf you're interested in AI, marketing, mobile technology, digital advertising, leadership, or the future of customer engagement, this conversation offers valuable insights into one of the fastest-changing areas of technology.\nSubscribe for more conversations with founders, CEOs, and leaders shaping the future of business and technology.","thumbnail_url":"https://img.transistorcdn.com/1dy8XILYZ5TplRivmnv0DoX_g7XXqFV5bS1REcb0pIM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xZDc3/ODAyODNkMmRmMDc5/MDQ3NWI5ZWEzZWFk/NTJhMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}