{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Retail Remix","title":"Celebration, Self-Expression and Rowan's New Approach to Piercing ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f2261e93\"></iframe>","width":"100%","height":180,"duration":1924,"description":"In the past, consumers who wanted to get their ears pierced had two options: tattoo shops and the mall. According to Louisa Schneider, the mall-based piercing experience in particular felt uncomfortable and impersonal.   She knew there was a better way and that’s why she started Rowan. Now, the ear-piercing brand is growing steadily, thanks to its super-fun studio experience, a successful partnership with Target, and a loyal base of licensed nurses who act as the brand champions and piercing squad. ","thumbnail_url":"https://img.transistorcdn.com/C1sENdp39uqABVG62swhYhHJtUlW4KaRYcD-MRFgU-4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzc2MzYvMTU4MTM3/Nzc3MC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}