{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Protrusive Dental Podcast","title":"Social Media Clown Instead of Healthcare Professional – IC063","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f584aead\"></iframe>","width":"100%","height":180,"duration":2030,"description":"Is social media killing professionalism in dentistry?\nAre young dentists really “clowns” online—or is lightheartedness perfectly fine?\nIs social media a disease? Where’s the line between humor, banter, and outright disrespect?\nIn this episode, Jaz is joined by Joseph Lucido from the States to tackle these tough questions head-on. Sparked by a fiery Facebook rant, they dive into whether social media is harming our profession, how dentists should present themselves online, and if there’s still room for fun without crossing the line.\nWhether you love or hate dental content on social media, this conversation will make you rethink how we represent our profession to the world.\nShout-out to two US doctors creating excellent, entertaining content on social media\nDr Brady Smith\nDr. Nicholas J Ciardiello\nCheck out the 3-Step Modern Dental Marketing Planfrom Clear to Launch Dental — designed to help you simplify your marketing and grow your practice without the overwhelm.\n https://youtu.be/W7Uh-ML9dZg \nWatch IC063 on YouTube\nNeed to Read it? Check out the Full Episode Transcript below!\nTakeaways\nSocial media etiquette is crucial for healthcare professionals.\nAvoid controversial topics to maintain professionalism.\nA social media presence is essential for modern dental practices.\nPatients often check social media to verify a practice’s credibility.\nContent should reflect the personality of the dentist and practice.\nHighlight satisfied patients to build social proof.\nConsistency in posting is key to maintaining engagement.\nSeparate personal and professional social media accounts.\nBatch content creation to save time and effort.\nEngaging content can lead to more patient inquiries.\nHighlights of this episode:\n00:00 Teaser\n00:31 Intro\n01:47 Introducing Joseph Lucido: Social Media Expert\n03:21 Social Media Etiquette for Dentists\n06:14 The Importance of Social Media Presence\n12:04 Balancing Professionalism and Humor Online\n17:39 Authenticity in Social Media\n19:51 Balancing Personal...","thumbnail_url":"https://img.transistorcdn.com/hLSIeRiYSp0oTfIk0BzEukFutShD18hH3f6fq4QHsWw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lZmM0/ZTNjYzdiZDJhNGFj/MzBiYmU2NTUwNmM2/NzQ2My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}