{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Behind the Book Cover","title":"Why Publicists Suck with Christina Nicholson","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f7096072\"></iframe>","width":"100%","height":180,"duration":2743,"description":"Christina Nicholson has seen all the bad publicity pitches.   A former TV anchor who hit \"delete\" faster than publicists could send her terrible pitches, Nicholson is the CEO of Media Maven, a PR agency that offers an online course and group program to help people get media coverage without having to hire a publicist.   Nicholson is also a TEDx speaker and the founder of Podcast Clout, a database for pitching podcasts. And she's offered you—yes you, lucky listener—a 50% off coupon for the service.    To get Christina's list of 16 outlets to pitch, click here. To get the exact pitch that got a newbie on TV in San Diego, click here. To check out her three-day bootcamp to nail a pitch, click here. To find out about her Media Mentoring Program, click here. And to get access to Podcast Clout for 50% off, click here and use the code LEGACY.   That's a lot to do but I'm not done yet! Listen in on our conversation about the easiest ways to get PR, how to make a podcast want you, what do after your media appearance and so much more.   I also may have talked her out of doing the book she thought she was going to do and talked her into doing a different one.   It's all in this episode! Enjoy.   ARE YOU A NON-FICTION AUTHOR? IF SO,  YOU NEED AN ELEVATOR PITCH. GET YOUR BOOK ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM","thumbnail_url":"https://img.transistorcdn.com/Xb3KmOvREtDe2gC76u6FvR351DxBU4X6pzMVALw3Snk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYWIx/MGM4YTQxNjY2ODgx/YmY4YmY1YTM0NzBm/NWNhZi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}