{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Billion Dollar Backstory","title":"154: Want More Allocator Meetings? Start Here. | Story Snacks Series","html":"","width":"100%","height":180,"duration":680,"description":"The capital-raising memo says: pitch harder, send the long intro email, and voilà, meetings.\nStacy Havener never got that memo.\nShe came into this industry as an English lit major who wanted to be a college professor. Finance was a means to an end, not the whole plan. She had no idea there was a \"right\" way to do capital raising.\nSo she just led with what she knew best, which was storytelling and creating human connection. \nIt wasn't until someone tapped her on the shoulder and said, \"What are you doing? Because you keep raising money,\" that she realized what she was doing was different.\nDifferent, and working.\nShe took her high school soccer coach's fund from $1M to $500M in two years. Then joined a firm at $17M and helped grow it to $5B in three.\nIn this Story Snack, she's breaking down exactly how and why the answer is never more volume, more cold emails, or more at-bats.\nListen in to learn: Why \"get more meetings\" is the wrong goal if the meetings you’re getting aren't convertingHow to use small, genuine \"gives\" to build trust before you ever ask for a meetingWhy give, give, give, ask beats pitch, pitch, pitch every timeThis is Story Snacks, a bite-sized, jam-packed series for fund managers who are ready to master strategic storytelling in under 20 minutes a week.","thumbnail_url":"https://img.transistorcdn.com/z9RAdVMC_2erwGlBaZ1mf_Cgqx2tOs7G1Mv66ERFbs0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MjZh/NTczYzBjMGYwOTdm/NTZkZGZhNDhkODZm/N2Q0MC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}