{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Thriving Through","title":"E095 How a 25-Year Corporate Veteran Is Bringing Fortune 500 Operations Frameworks to Small Business","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f7f42fba\"></iframe>","width":"100%","height":180,"duration":3071,"description":"If your consulting practice feels like organized chaos, where you're holding everything in your head, having the same conversations on repeat, and making decisions on gut feel alone, this episode will show you exactly how to fix it. In this episode, host AJ Riedel talks to Kendra Whitney, Founder of Perigo Partners, a small business operations consultancy. Kendra is a former Fortune 500 project, process, and change management leader who spent 25 years mastering large-scale corporate methodologies, and now translates those best practices into lean, practical systems that help small businesses run smarter.  Why You Should Listen to This EpisodeIf you left corporate to build something of your own and now find yourself buried in the day-to-day without systems to show for it Kendra's story will feel uncomfortably familiar. She walked out of a 25-year corporate career after a layoff, spent time genuinely noodling on what was next, and made a deliberate decision to do something different: take the best of Fortune 500 project management, process improvement, and change management and bring it to the small businesses that need it most. In this conversation, Kendra gets real about the challenges of learning a new language (translating corporate jargon for small business owners), overcoming a deep fear of sales, surviving the isolation of solo work, and building a stacked offer suite instead of a menu of disconnected services. She also shares the gardening analogy that every early-stage consultant needs to hear, and the single reframe that finally made sales feel natural for her.  What You'll Learn in This Episode•        [Translating Corporate Expertise] How to stop speaking corporate jargon and start talking to small business owners in the language they actually understand — and why this single shift is the foundation for landing clients.•        [Building a Peer Support System] Why networking events aren't just for lead generation and how Kendra deliberately built a...","thumbnail_url":"https://img.transistorcdn.com/w-_QBbxVo-8ZDIXX54CZGe5vij6twqwNGEuGg-Wzdjk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lZGZi/NGNmOTE1MjBjMWUy/YTk1ODIxMTNlNzJm/YWRiOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}