{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"2X eCommerce Podcast","title":"How Selling to Retailer Chains Scales the Growth of Your Physical Product Brand  [Physical Product Business Podcast: EP12]","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f900c466\"></iframe>","width":"100%","height":180,"duration":3165,"description":"PLEASE SUBSCRIBE TO THIS CHANNEL: if you enjoyed the interview. We are also on YouTube, here is where you can SUBSCRIBE: www.youtube.com/channel/UCfZrWNt4L8CQqdulAOv2n6g  ---------------------------------------------------------------------------------------------  Yohan Jacob is the President and Founder of Retailbound, Inc., a full-service retail consulting agency based in Chicago. He has been consulting in retail for close to a decade now since 2008, Retailbound offers retail coaching, retail consulting, and managed marketing assistance to manufacturers who want to sell their products to retailers Yohan & his team have taught and consulted with over 3500+ entrepreneurs on how to sell their products to retailers. Unlike most retail consultants, Mr Jacob has been on BOTH SIDES of the retail buyer’s desk, both as a manufacturer and as a large retail buyer. Check out the Retailbound, Inc. site here: retailbound.com/ On this episode, you'll learn more about: - What you need to know before talking to a buyer. - What you have to prepare and what they might ask you. - What retail buyers are looking for in products that they may accept a deal with. - What the best path is regarding Indiegogo - Amazon - Retailers - How to really test your product before getting it out there.  ---------------------------------------------------------------------------------------------  FOR FULL SHOWNOTES WEBSITE / BLOG: 2xecommerce.com/podcast/ Subscribe to our iTunes Channel: itunes.apple.com/gb/podcast/physi…d1181834388?mt=2 FACEBOOK: www.facebook.com/kunletcampbell TWITTER: twitter.com/2xeCommerce CONNECT SOME MORE.... Subscribe to our MEDIUM: physicalproductbusiness.com/","thumbnail_url":"https://img.transistorcdn.com/6rfU37IUp0-QWXYKPd34Jy_W0ArNIQ3hAOszLOacSoM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIwMTI5LzE2ODY5/NDE4MzgtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}