{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Retail Remix","title":"Are Brands Closing the Connected Retail Gap?","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/f980e09f\"></iframe>","width":"100%","height":180,"duration":1267,"description":"Up to 81% of consumers say they prefer to shop with brands and retailers that have both online and offline channels, according to CI&T’s latest Connected Retail Report. \n\nThis data point may not be surprising most, but it’s the underpinning of a lot of new trends around how consumers browse, compare and purchase products across channels, and Melissa Minkow, the author of the report, sits down with host Alicia Esposito to dig into the key takeaways, including: \nWhether price-conscious consumers are willing to sacrifice their experience for a good deal; \nHow consumers’ evolved omnichannel priorities will influence brand investments; and\nHow consumers want to use artificial intelligence (AI) tools to support their shopping behaviors. \nRELATED LINKS\nLearn more about CI&T\nDownload a copy of the 2024 Connected Retail Report\nRead the article highlighting key takeaways\nConnect with Melissa on Linkedin","thumbnail_url":"https://img.transistorcdn.com/C1sENdp39uqABVG62swhYhHJtUlW4KaRYcD-MRFgU-4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzc2MzYvMTU4MTM3/Nzc3MC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}