{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"My 10-Minute Instagram Marketing Routine (That I Actually Stick To)","html":"","width":"100%","height":180,"duration":676,"description":"You don’t need a 3-hour content planning session to market your floral business. In this episode, Jeni breaks down her simple 10-minute Instagram marketing routine — the one she does from the bathtub — and shows you how to turn random scrolling into intentional, revenue-supporting activity.Instead of getting lost in kitten videos and wainscoting reels (relatable 😂), Jeni walks you through exactly what she taps, checks, posts, and saves so Instagram starts working for your business, not just stealing your time.In this episode, you’ll learn:What the 10-minute marketing routine actually looks likeHow Jeni uses bath time to knock out meaningful IG tasks without it feeling heavy.The first place she taps every time she opens the appWhy your heart/notifications tab is the most powerful starting point for building relationships.How she turns a simple “follow” into a networking opportunityThe quick DM script she used with a Rochester planner and why that tiny touch matters.Why you must check your DM requests tabAnd how ignoring it means you’re probably missing tagged stories and photographer shout-outs.Her system for saving & using trending audio without wasting timeHow she builds a little “music toolbox” and turns it into easy 7–9 second reels.The “short reels clips” folder that makes content creation fastHow batching small video clips lets her create a reel in about 3 minutes.What evergreen content is and why every florist needs itExamples of posts that can be reused anytime (like “How to inquire,” a la carte info, full-service weddings, etc.).How to turn Stories into a simple traffic funnelUsing saved graphics + Notes app links to quickly get people from IG to your website or inquiry form.Why 10 focused minutes beats 60 distracted minutesHow doing this routine 5x a week is basically almost an hour of intentional marketing without it feeling overwhelming.Simple 10-Minute Routine (Recap)In your 10 minutes, aim to:Check notifications (heart tab)Reply to commentsFollow...","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}