{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"My 10-Minute Instagram Marketing Routine (That I Actually Stick To)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/fa107a22\"></iframe>","width":"100%","height":180,"duration":633,"description":"You don’t need a 3-hour content planning session to market your floral business. In this episode, Jeni breaks down her simple 10-minute Instagram marketing routine — the one she does from the bathtub — and shows you how to turn random scrolling into intentional, revenue-supporting activity.\nInstead of getting lost in kitten videos and wainscoting reels (relatable 😂), Jeni walks you through exactly what she taps, checks, posts, and saves so Instagram starts working for your business, not just stealing your time.\nIn this episode, you’ll learn:\nWhat the 10-minute marketing routine actually looks like\nHow Jeni uses bath time to knock out meaningful IG tasks without it feeling heavy.\nThe first place she taps every time she opens the app\nWhy your heart/notifications tab is the most powerful starting point for building relationships.\nHow she turns a simple “follow” into a networking opportunity\nThe quick DM script she used with a Rochester planner and why that tiny touch matters.\nWhy you must check your DM requests tab\nAnd how ignoring it means you’re probably missing tagged stories and photographer shout-outs.\nHer system for saving & using trending audio without wasting time\nHow she builds a little “music toolbox” and turns it into easy 7–9 second reels.\nThe “short reels clips” folder that makes content creation fast\nHow batching small video clips lets her create a reel in about 3 minutes.\nWhat evergreen content is and why every florist needs it\nExamples of posts that can be reused anytime (like “How to inquire,” a la carte info, full-service weddings, etc.).\nHow to turn Stories into a simple traffic funnel\nUsing saved graphics + Notes app links to quickly get people from IG to your website or inquiry form.\nWhy 10 focused minutes beats 60 distracted minutes\nHow doing this routine 5x a week is basically almost an hour of intentional marketing without it feeling overwhelming.\nSimple 10-Minute Routine (Recap)\nIn your 10 minutes, aim to:\nCheck notifications (heart...","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}