{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Hackers Incorporated","title":"Revisiting \"The Ideal Bootstrapped Business\" with Jason Cohen","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/fa2b8906\"></iframe>","width":"100%","height":180,"duration":5080,"description":"Jason Cohen’s talk “Designing the Ideal Bootstrapped Business” from 2013 is a classic in the bootstrapper canon. In this episode, Jason joins Adam and Ben to see how the talk holds up a decade after its creation. Timestamps00:00 Intro00:27 Designing the ideal bootstrapped business06:53 Recurring revenue vs one-off sales13:30 Getting all the LTV up front18:31 Product validation24:56 Creating a cash machine26:05 Where does growth come from?41:25 Annual prepays46:41 Increasing your prices51:56 What new advice is there since this talk?59:00 What about freemium?01:03:39 What happens next?01:08:58 Picking an idea that's compatible with the life you want to live01:12:16 Ideas for TailwindLinksAdamBenJason","thumbnail_url":"https://img.transistorcdn.com/6oWOWs1RgGJsbKr3qsP-CQ5Zt4FE0ZoDh8tjzgHxqNc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQwMTU1LzE2Nzk2/NjgzNTktYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}