{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Undefeated Underdogs","title":"Michelle Marceline - How to build an unfair advantage from a disadvantage!","html":"","width":"100%","height":180,"duration":3545,"description":"👉🏼 About the Guest:Michelle Marceline is a co-founder at Typedream (W20), a no-code site, blog, and form builder, and a previous cofounder at Cotter. She's been featured on Forbes 30U30 2022, Build In Public with KP, and more!👉🏼 About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generates $30k ARR which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 20,000 using give-first principles and creating high-value content. Currently, he is the Head of Community at Threado and runs a newsletter called Sharath's CliffNotes alongside hosting this podcast.👉🏼 Description:Listen in as Sharath and Michelle discuss founding Typedream (YC W20) with a co-founding team of 5, immigrant hunger, pivoting their startup repeatedly, and growing Typedream from 0 to N.Timestamps:00:00: Episode Highlight2:40: Introduction to Michelle, co-founder at Typedream (YC W20)3:46: Michelle's journey from immigrant to Green Card holder7:50: Typedream's founding story: 5 founders, from fintech to no-code builder15:38: Pivoting a company during Y Combinator: The ups and downs19:30: Starting up again as a team post-acquisition20:55: Typedream's Zero -> One Go-To-Market strategy23:08: Product Hunt's impact on growing Typedream27:28: Typedream's Build in Public Strategy30:02: Michelle's day-to-day as a non-technical founder33:14: The toughest part of being a founder34:54: Lessons learned as Typedream grows from One -> N36:43: Typedream's Creator Community and how it helps the company grow37:23: Does Building in Public help One -> N growth?39:02: Battle-tested Go-To-Market lessons42:42: Typedream's soft pivot into a content creator setup47:01: Outreach to Typedream's ideal creators: the how, why, and impacts49:07:...","thumbnail_url":"https://img.transistorcdn.com/fPNBnwO3rpJLKUKLTI4S0zQyoEJKk9soHfZbjuJQOaM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMzODA4LzE2ODEz/MTk1MDUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}