{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Paris Talks Marketing","title":"Ep.20 - How to build a content marketing strategy around a template gallery with Christopher Schreiber Head Of Marketing, Qwilr","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/fd3987fd\"></iframe>","width":"100%","height":180,"duration":2773,"description":"Meet Christopher Schreiber, Head of Marketing at Qwilr. Their SaaS product helps you create design-perfect proposals, quotes, client updates, and more. He shared insights on how to:\n\n- Tackle the marketing challenges of new category creation\n- Find and meet your audiences where they are - and then bridge the gap\n- Educate your audience on different & interconnected use cases for the product\n- Create a pillar-cluster content strategy around a template library\n- Invest in research-based content to attract organic backlinks\n\nTune in to hear more!","thumbnail_url":"https://img.transistorcdn.com/peonTjkWTG1eSyPq4atrmM-nnyZ1aceYrEqizO_J8Wo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMwMTk0LzE3MDky/MTI4MDMtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}