{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Product Growth Stories","title":"He Built a 175M-Contact SaaS Database Bootstrapped — Beating Clearbit on Price","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/fdab4a01\"></iframe>","width":"100%","height":180,"duration":1085,"description":"He built a Clearbit alternative at a fraction of the price — and bootstrapped it to 175M+ contacts.\n\nFeaturing George, Founder of Happierleads — a bootstrapped B2B SaaS tool that identifies anonymous website visitors for SMBs.\n\nGeorge shares how he went from farming in Greece to building a visitor identification platform that competes with Clearbit and RB2B across 170 countries. Jean-Michel and George break down the real economics of running a data-heavy SaaS at SMB pricing, why cookie-based identification hits 95% accuracy vs. reverse IP lookup, and the exact acquisition channels fueling growth — including 5 million+ cold emails sent from his own database.\n\n🕸️ Cookie-based vs. reverse IP: know the accuracy tradeoff\n💸 Why data costs flatten as your database scales\n📧 Cold email still works at scale with the right infrastructure\n🎯 Competitor keyword ads drive highest-intent SaaS signups\n🚀 Founder-led content + paid amplification = fastest ROI\n\n⏱️ Timestamps:\n00:00 From farming in Greece to CTO in London\n02:00 Why George built a Clearbit alternative for SMBs\n03:45 SaaS margins when you price 10x below enterprise competitors\n05:45 Reverse IP lookup vs. cookie-based visitor identification\n08:00 How cookie traps work to identify anonymous traffic\n09:00 Customer acquisition: Google Ads, cold email, and founder-led content\n11:00 Sending 5M+ cold emails using his own database and inboxes\n13:00 Competing with RB2B across 170 countries\n15:00 Why George pulled a feature, then brought it back stronger\n15:45 AI, MCP servers, and the future of automated lead gen\n\n🔥 Want to build qualified pipeline through conversations, not cold spam? 👉 https://www.rapidproductgrowth.com\n\n🔗 Website: https://www.rapidproductgrowth.com\n🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/\n🔗 Happier Leads: https://happierleads.com/\n\n#SaaS #B2BSales #LeadGeneration #BootstrappedSaaS #RapidProductGrowth","thumbnail_url":"https://img.transistorcdn.com/X4IT14P2xMDfcTDbs7hsQIK9BMr3b8jaJAuqZx6l-bo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZmU0/OWYxNGQxM2EzNTA3/YmFiMzNiNDBjM2Qw/YTU1Yy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}