What Is Emotional Segmentation & What It Means For Marketers - Billee Howard, CEO/Co-Founder of Brandthro

My guest this week is Billee Howard. She's the co founder and CEO of Brandthro, the only AI research company that scores customer emotion via human input to create the first ever emotional segmentation datasets.

What is The CMO Whisperer?

The CMO Whisperer, hosted by former Forbes writer Steve Olenski, is dedicated to those who keep it real in AND out of the world of marketing. From others in the C-suite to agency leaders to editors of publications to athletes to entertainsers and on and on, this show is for them and about them.