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The idea behind the hit mobile game Dots might appear to be simple fun, but the concept that led to the phenomenon was rooted in artistic ambitions. Here, Grey talks to game creator Patrick Moberg about the aesthetic inspiration and the innovation environment that took the idea from a visual notion to an expanding game ecosystem.
Grey interviewer: SVP, Director/Social Media Kenny Gold
The idea behind the hit mobile game Dots might appear to be simple fun, but the concept that led to the phenomenon was rooted in artistic ambitions. Here, Grey talks to game creator Patrick Moberg about the aesthetic inspiration and the innovation environment that took the idea from a visual notion to an expanding game ecosystem.
Grey interviewer: SVP, Director/Social Media Kenny Gold
Grey Matter: A Podcast About Ideas is for people who love talking about creativity and exploring, simply, where the best ideas in the world come from and how dreams become reality.
Host Jason Kahner, Grey Global Chief Client Officer, is joined by agency colleagues in discussions about the challenges that sparked innovative and effective solutions. Hear first-hand stories from the founders, creators, and inventors who are shaping the world.