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James: Hello, and welcome to another
episode of behind the madness.

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I'm your host, James Roberts,
founder, and owner of method.

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We're a growth agency who are
hell bent on unlocking company's

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potential through graphic design
branding, web design development,

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digital marketing, lead generation,
automation and time-saving techniques.

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Today, we're talking about rest
and why it's important for business

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owners, marketing managers,
directors, in fact, any professional.

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But before we jump in, I wanted to
thank all of you, all of our listeners

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for helping our podcast grow.

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I don't think we're going to be in the top
10 on apple quite yet, but we're growing,

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we're reaching more people and helping
more companies reach their potential.

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I think however, we can do more and
getting in that Christmas spirit,

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let's give the gift of a podcast.

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Share this podcast with at least one
person who you think it will help.

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Today's subject will be a great
one to share with someone who

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you think has had a busy year and
might now need to focus on rest.

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Okay.

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With that done.

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Let's dive into today's subject rest.

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with Christmas only a few days away.

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We should now be shifting
our focus away from work and

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towards our family and friends.

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It's a time to recharge
our batteries and relax.

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Now we all say this across emails,
phone calls, and even on all of

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those zoom calls, we're now doing.

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But what do we actually mean?

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Now most business owners have
this mentality that we can rest

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when we die or we'll be working
all hours with little to no rest.

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But this ethos has been proven by
much more intelligent people than

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me to be really counter-intuitive.

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As you know, I love improving workflows.

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Creating better, more
streamlined ways of working.

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I love to improve productivity,
optimize the time we have in a day.

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But I've learned that prioritizing rest
will actually boost my productivity.

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Now some research actually proves that you
can work better for fewer hours in a day.

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But I don't think this works for all
industries and I'm not quite sure that

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businesses are really ready for it yet.

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However here at method, we have
a balance of work and home life.

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I've tried to maximize productivity
from our team by, by not being fixed

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by this nine to five working day.

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And instead having a much
more flexible way of working.

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If someone isn't feeling it,
then what's the point in keeping

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them chained to their desk.

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They're not going to get anything done.

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They're not going to get
anything from it and they're just

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going to struggle for longer.

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So go for a walk, go for a run, do
some exercise or play with the kids

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for a bit then come back, rested
and ready to take on that challenge.

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Over time I've hacked my
own day to provide me with

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the best possible advantage.

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And to do this, I focused on
where I need to  boost myself and

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how I can work rest into that.

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So my day looks a little bit like this.

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I get up at 6:00 AM.

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This gives me an hour or so of work
to, to go over my emails plan my day.

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All of which is undisturbed.

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So I can really get into that zone
for that hour or hour and a half.

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Around 7, 7 30.

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I'll then work out for an hour.

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This gives me all of those endorphins
from exercise that I can carry

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with me throughout my morning.

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Then around about 1230, I'll have
some lunch,  and with a full belly, I

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will have a rest for about 20 minutes.

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This tends to be a nap, but it could
also just be a meditation, something

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to remove me from the workplace.

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This also helps get rid of that afternoon
lull that we all get and helps me stay on

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top of my game for the whole afternoon.

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Around 9:00 PM.

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I'll start to wind down and I'll start
to get sleep around about nine 30.

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Now my routine is suited for me
and over the years, I've optimized

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it to make me as strong as I
actually can throughout the day.

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I actually prefer to go to bed a little
bit later and over the holiday period,

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I'll stay up a little bit later, I'll
spend time with family and friends and

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I will sleep in a little bit longer.

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But come the new year, I'll go back into
this routine that I've developed and that

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provides me with the best optimized day.

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Now with my own routine, there were a
couple of points I don't want to bring up.

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The first is what rest actually
is rest doesn't have to be sleep.

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So my afternoon nap is perfect for me.

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But that has to be around 20 to
25 minutes is about my limit.

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And I think more than that, and
I drift into a deeper sleep.

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When we fall into deep asleep, you
actually struggle to come out of that

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deeper sleep, it's not as easy to come
out of as light sleep is, and that then

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has a negative effect where I become
a little bit more foggy and struggle

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to get into that working ethos again.

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But rest can actually be anything that
takes you away from that office or

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work environment and allows you to rest
now, some top business owners or CEO.

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Take up rock climbing, they play chess,
they have activities that actually

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occupy their brain in a similar way
to when they're working, but it keeps

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them fully focused on that subject,
but it's more of a hobby or a game.

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One more recent hack that I've found
is during my wind down, I make use

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of the focus mode within my iPhone.

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Just before nine, it automatically comes
on and removes all notifications, it

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also hides all of my badge notifications.

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My OCD cannot cope with seeing a little
number on an app and I just have to

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open up that email or the other app
to clear that notification, I can't

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leave a badge number on an app.

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This is not good when
you're trying to wind down.

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Because you automatically are going
back into your emails, you're going

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back into this, this state of work.

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So with this focus mode on, I can't
see any of these notifications.

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And.

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I can also set it so important messages
from certain people can come through.

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But as a whole, everything
can wait until the morning.

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Now both of these ideas lead me nicely
onto the Christmas and the holiday break.

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When we focus on rest, we
actually get more ideas.

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Our brain has room to grow.

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And we are then better at problem solving.

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It allows ideas to come into our
mind that could actually completely

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change how you run your business
or even a new marketing strategy.

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We've all heard the expression that
you can't see the wood from the trees.

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Yes.

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Well, this is exactly that point.

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So during this Christmas break, relax,
pick up the guitar, get back to running.

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Make use of focus on your iPhone.

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It can all wait until next year.

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And with this.

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Our mind can be cleared  you can be
ready to hit the new year with new

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ideas and a new focus for your business.

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One thing I want to emphasize
here is, is focusing on rest.

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Isn't being lazy.

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We aren't doing this because we can't
be bothered with the day we're doing

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this because we want to hack our
lives and get the most out of our day.

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A quote from Winston Churchill,
encapsulates this nicely.

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The rest and the spell of sleep in the
middle of the day, refresh the human

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frame far more than a long night.

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We're not made by nature to work
or even play from eight o'clock

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in the morning until midnight.

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We throw a strain upon our system,
which is unfair and in provident

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For every purpose of business
or pleasure, mental or physical.

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We ought to break our days
and our marches into two.

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So when we rest our body actually
repairs itself from the strain

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we've done throughout that day.

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It also allows our brain to
back up that information.

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It's like a computer filing system.

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Giving us more Ram to
continue when we wake up.

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Now, why am I bringing this all up
before the Christmas holiday and with

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new year just being around the corner.

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Well, Christmas is a time to relax.

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We all love making new year's resolutions.

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So why not make rest?

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One of them?

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Thanks for listening to
this snippet of a podcast.

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And remember, give your brain a break.

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Focus on rest.

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And be the best version of yourself.

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Be there with your family after all.

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At work, you can be replaced.

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At home you can't.

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Have a Merry Christmas and
a happy new year from me and

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the whole team here at method.