Secrets For Making Your SMS Subscribers LOL (And Want To Buy) #367

For Nikki Kessler, Email & SMS Marketing Lead at ElectrIQ, SMS is all about engagement and entertainment. Because if you’re dedicated to standing out (and bringing your audience real value), you’ll have the power to unlock a brand new channel for your business. That’s exactly what she did for beauty brand, Florence by Mills, for a holiday-specific campaign late last year. And it paid off in a big way. Find out which message brought in the highest revenue for the month of October and why Nikki’s all in on SMS.

Show Notes

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Ecommerce Marketing School is sponsored by Printful.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.