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"Choose a topic, consult your voice of customer research, pick a pain point, want, or need, choose a story aligned with research, then connect with a purpose. Whether it's creating emotional connection, building credibility, or showing expertise, strategic storytelling moves the needle."
In this episode of Strategy Snacks, we are joined by Emma Boshart. Emma is a messaging strategist and copywriting pro helping irreverent voices steal the spotlight. Since 2015, she’s been turning six and seven figure brands into mind-melting powerhouses, with messaging & strategy that builds relationships and sells. Today, she’s on a mission to help brands use storytelling to move people to action, and create positive community change.
Listen as Emma takes us behind the scenes on her business, and discover:
- The importance of clear messaging
- Staying authentic in business
- The pitfalls of neglecting personal branding
For more from Emma, be sure to:
For more, make sure to:
- Read weekly emails.
- Stay tuned for the next launch of Business Genius Bootcamp [2024]
What is Strategy Snacks?
Serving you business advice from the best mentors (in 10 minutes or less!)
Stop learning tough lessons the hard way and get them hand(ish) delivered in these short, easy-to-action segments.
Frenchie Ferenczi is a growth strategist who partners with startups, creatives and industry experts ready for their next level of growth. Her outside-in approach delivers simple strategies for their bottom lines, clearing all that stands in the way of their business growth.