SuperPod — The no-filter MSP show

Chris Wiser, strategist, IT coach, and founder of 7figureMSP talks about the transition of MSPs into newer roles and their need to focus on maintaining a balance between sales and tech.

Show Notes

  • Adoption of newer sales techniques in the MSP space-selling the commoditized way
  • The need for MSPs to focus around cybersecurity
  • The necessity of educating the clients on the border between general IT services and the cybersecurity realm.
  • The need to focus on sales and marketing in the MSP space 
  • Reaching the 1 million mark and the challenges involved
  • The stigma associated with wealth and how a dedicated sales engine helps
  • Brand value and the need to upsell oneself
  • Mistakes made by MSPs while hiring sales people
  • Mindset that helps with disruption in the industry
  • Future of MSPs—Transitioning from widget sellers to risk management firm

What is SuperPod — The no-filter MSP show?

SuperPod — The no-filter MSP show is an all-tactical podcast where we get behind the scenes, talk to MSP owners (and experts), and get to know what they are doing to evolve their business.

Presented by SuperOps.ai.