In The Trenches

Artificial intelligence is changing how businesses create, protect, and lose intellectual property. Most business owners are operating blind to the legal risks — and the opportunity — that AI introduces into their operations right now. In this episode of In The Trenches, Hanif Ibrahim welcomes back Juan Perez, IP lawyer and founder of Quest Legal, for a timely and deeply practical conversation about the intersection of AI, intellectual property, and business legal risk in 2026. Juan was on the show earlier to break down IP fundamentals. This time, the conversation goes to the frontier — because the frontier is where most businesses are getting exposed. What Juan covers: - Who owns the IP when your business uses AI to generate content, code, or designs? - What the courts are currently saying about AI-generated work and copyright - How AI tools can inadvertently ingest and reproduce your competitors' protected IP - The contract clauses every business should review if they're using AI tools - How to build an AI usage policy that protects your business and your clients - The specific risks in industries like marketing, legal, finance, and technology - What's coming in AI regulation — and how to position your business ahead of it - Practical steps to audit your AI exposure today The legal landscape around AI is being written right now. This conversation helps you understand what's at stake. Brought to you by The Finance Agency — salary-paid finance brokers helping businesses navigate complexity with the right financial foundation. financeagency.com.au #AILaw #IntellectualProperty #AIForBusiness #BusinessLaw #BusinessPodcast #InTheTrenches #ArtificialIntelligence #IPLaw #TechLaw #Entrepreneurship #BusinessRisk

What is In The Trenches?

Running a business isn't easy. The late nights, tough decisions, and constant pressure to grow, adapt, and succeed — it's all part of the journey. In the Trenches is a business podcast for entrepreneurs, founders, and operators who know what it's like to be in the thick of it.

Each episode dives into real stories from business owners, industry leaders, and experts who have faced challenges head-on, found opportunities in unexpected places, and made the decisions that shaped their success. We're not here for vague theories or feel-good advice. We focus on tangible insights — practical strategies, financial realities, and the lessons that actually make a difference in running a business.

Brought to you by The Finance Agency, In the Trenches is about more than just storytelling. It's about equipping business owners with the knowledge, inspiration, and commercial insights they need to navigate their own path. Whether you're scaling up, managing cash flow, or tackling industry shifts, we bring you the voices and experiences that matter — helping you make smarter decisions and move forward with confidence.

If you're building something great, if you're making tough calls every day, if you're in the trenches — this is the podcast for you.