Marketing News Canada

Marketing Jam is a marketing podcast featuring the brightest minds in Canadian marketing, and hosted by the Principal of Jelly Digital Marketing and P.R., Darian Kovacs.

On this episode, Darian is joined by Farhan Mohamed, Editor-in-Chief and Partner of one of Canada's newest and fastest growing news, current affairs, and lifestyle publications, Daily Hive.

Topics discussed by Darian:

- Georgetown "actual reality" promotion
- Instagram introduces ability to follow hashtags
- Burger King uses O.K. Google in ad

Topics of the feature conversation include:

- How Daily Hive went from a blog run by three guys in the basement of a home, to one of Canada's biggest media players

- What makes a good P.R. pitch and how to pitch Farhan and Daily Hive

- Effective use of advertising and advertorial in today's media

- The importance of community-focused work

- How to be successful when starting an online venture

For show notes and previous episodes visit: http://marketingjam.ca

Find Jelly Marketing on:
Twitter - http://twitter.com/jellymarketing
Facebook - http:/facebook.com/jellymarketing
Instagram - http:/instagram.com/jellymarketing
Website - http://jellymarketing.com

More about Farhan and Daily Hive:
Website - http://dailyhive.com
Twitter - http://twitter.com/farhanmohamed
Facebook - http://facebook.com/VCBuzz
Instagram - http://instagram.com/dailyhivelife

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Show Notes

Marketing Jam is a marketing podcast featuring the brightest minds in Canadian marketing, and hosted by the Principal of Jelly Digital Marketing and P.R., Darian Kovacs. On this episode, Darian is joined by Farhan Mohamed, Editor-in-Chief and Partner of one of Canada's newest and fastest growing news, current affairs, and lifestyle publications, Daily Hive. Topics discussed by Darian: - Georgetown "actual reality" promotion - Instagram introduces ability to follow hashtags - Burger King uses O.K. Google in ad Topics of the feature conversation include: - How Daily Hive went from a blog run by three guys in the basement of a home, to one of Canada's biggest media players - What makes a good P.R. pitch and how to pitch Farhan and Daily Hive - Effective use of advertising and advertorial in today's media - The importance of community-focused work - How to be successful when starting an online venture For show notes and previous episodes visit: http://marketingjam.ca Find Jelly Marketing on: Twitter - http://twitter.com/jellymarketing Facebook - http:/facebook.com/jellymarketing Instagram - http:/instagram.com/jellymarketing Website - http://jellymarketing.com More about Farhan and Daily Hive: Website - http://dailyhive.com Twitter - http://twitter.com/farhanmohamed Facebook - http://facebook.com/VCBuzz Instagram - http://instagram.com/dailyhivelife

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

What is Marketing News Canada?

Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.

Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.

Presented by Marketing News Canada www.marketingnewscanada.com