In March 2020, Brian Solis began his tenure as Global Innovation Evangelist at Salesforce. Brian has built a career around studying humans, technology and how their intersection impacts businesses and humanity overall. Little did he know that he would begin his new role during one of the most disruptive happenings in decades. During this special episode of Retail Remix, Brian and Alicia talk about how these developments inspired the creation of the Novel Economy, and how our mindsets, lifestyles and behaviors during this time will serve as a catalyst for our future.
The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.