On Marketing

// WATCH //
▶️ Watch this episode on YouTube

// EPISODE DESCRIPTION //
From G2 to Loop & Tie, Bridget's been around the (saas) block.
 
She shares her experiences in the saas realm which have clear implications for marketers of all kinds.

We explore what marketing is, creativity, brand strategy, and the significance of connecting with customers.

In our conversation, Bridget shared:
– The importance of creativity and brand in marketing
– The evolution of marketing and its challenges
– The significance of honesty in marketing

Who's this episode for?
(1) SAAS(Y) marketers who want to do better marketing
(2) Anyone who wants to hear insights (from saas) to improve their marketing

Bridget is wonderful. And I hope you glean as much as I did from the conversation. Thank you for listening!

// GUEST LINKS //
– Bridget's LinkedIn

// CONNECT //
🔵 Connect with me on LinkedIn
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💻 Learn more about who I am and what I do

What is On Marketing?

What is marketing?

Have you ever had that thought before? No? Well, I have. Quite a bit, weirdly.

Oh, hey there, I'm Jordan 👋. I'm a man from Wisconsin on a Frodo-like journey to discover what marketing is. Like, really is.

Not the fluff. Or the hype tactics. The real stuff.

Strategy. Processes. First principles.

The things that ACTUALLY help a company grow and win.

Everything I wish I had learned when I started in 2017. I hope to shorten that learning curve for you.

I ask two questions on each episode
- What is the job marketing should get done in a company?
- What is the job/purpose of life?

This podcast is for me to learn from some of the best marketers on this planet, and hopefully, you can pick up some wisdom too.

I hope you join me on this journey!