CIM Marketing Podcast

Sustainability is the new cornerstone of marketing success. With customers not just expecting more but actively seeking alternatives when ethical standards are not being met, is your organisation up to the challenge? Join this week’s guests, author of Sustainable Marketing and social media expert, Michelle Carvill, and Gemma Butler, CIM’s marketing director, to find out why sustainability is key to profitability for today’s marketers.

Show Notes

Sustainability is the new cornerstone of marketing success. With customers not just expecting more but actively seeking alternatives when ethical standards are not being met, is your organisation up to the challenge? Join this week’s guests, author of Sustainable Marketing and social media expert, Michelle Carvill, and Gemma Butler, CIM’s marketing director, to find out why sustainability is key to profitability for today’s marketers. 
 
This podcast was recorded on Thursday 04 March at 12:00 GMT.
 
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Creators and Guests

BW
Host
Ben Walker
Host, CIM Marketing Podcast

What is CIM Marketing Podcast?

The official podcast of The Chartered Institute of Marketing.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

This podcast is your essential resource for staying ahead of the curve.