Street Smarts powered by SmartWolf Consulting

Welcome to Street Smarts powered by SmartWolf Consulting! Today, we’re thrilled to introduce a powerhouse of expertise and innovation, Marissa Lillard. As the owner of Nickels LLC, Marissa delivers expert analysis and strategic guidance to wholesale automotive clients, offering insights that transform operations and elevate customer satisfaction. With over a decade of experience spanning roles like Sr. Director of Business Development and Regional Client Services Director at Cox Automotive, Marissa has consistently led the charge in optimizing processes, driving results, and shaping the future of the automotive industry.

From spearheading AI-powered wholesale solutions to leading teams across multiple time zones, Marissa has proven her unmatched ability to adapt, innovate, and inspire. Her leadership has saved millions, enhanced customer experiences, and set new benchmarks in the auction ecosystem. Join us as we dive into the remarkable journey of a leader redefining success in the automotive world. I’m your host, Darrell Steed—let’s get into it! 🚀🚗💨

Creators and Guests

Host
Darrell "The Wolf" Steed
EFFICIENCY EXPERT | The truth hurts only when it should.

What is Street Smarts powered by SmartWolf Consulting?

A podcast designed and made to have unfiltered conversations, exciting takes, and conversations about the automotive dealership sector experience, communication, and processes. We look for people in the street and do our best not to get the talking heads from the executive level so we can hear what is going on and how the everyday person sees things.