Have you ever wondered how NPR came to be? It certainly didn’t happen overnight. The history of National Public Radio is long and convoluted, starting in the early twentieth century with university-housed stations scattered across rural areas. These stations broadcast things like cooking lessons, and how to use indoor plumbing. But with the Communications Act of 1934 came the first congressional control over what was heard over the airwaves. With this, commercial media outlets enjoyed greater lobbying power than noncommercial broadcasters. This meant public media needed to evolve to meet the demands of a growing listening audience.
“Public media is the last bastion in reporting upon communities from the community itself,” said Shepperd when reflecting on public media’s role today. “So I think we need to protect our local public medias, especially our rural public medias.”
In The NoCo host Erin O’Toole sat down with Shepperd to talk about what public radio looked like 100 years ago, and how Western states like Colorado helped create the NPR name.
What is In The NOCO?
KUNC's In The NOCO is a daily look at the stories, news, people and issues important to you. It's a window to the communities along the Colorado Rocky Mountains. The show explores the big stories of the day, bringing context and insight to issues that matter. And because life in Northern Colorado is a balance of work and play, we explore the lighter side of news, highlighting what makes this state such an incredible place to live.