On this holiday weekend, we want to release a special episode about the power of community. Communities have the power to shape movements.
This episode was recorded a few weeks ago. Our recording was scheduled for 5 pm ET on the day of the George Floyd verdict. At 4:55 pm ET, the George Floyd verdict was announced.
We felt that it was only appropriate to start with the news and see where it took us.
From the Colin Kaepernick jerseys hanging on Alexis’ office wall to the European Super League, we covered a number of topics:
* How online communities are as, if not more, meaningful to people than offline communities.
* How sports teams like Angel City FC are changing the game with community-building.
* How the logo tattoo KPI can help companies and brands know when they have Super Fans.
* How the movement can hold companies and brands accountable.
* How the short-lived European Super League was the manifestation of the tension between Community x Capital.
If money is what makes the world go around, it's community that keeps it turning.
There are two things that are foundational to the human experience. One is capital and the other is community.
Alexis Ohanian is a long-time champion of creators. Now, everything is community. If companies don't have a community strategy, they better get one. Because community-led companies are the future - and community can create a competitive advantage.
Michael Sidgmore is a long-time believer in democratizing access to financial services. Now, everything is FinTech. If companies can't figure out how to offer financial services products on platform, then they may lose out on keeping their customers or creators.
Many of the most interesting companies and investments of the future - whether they be sports cards, sports and esports teams, musicians / artists, creators, crypto, startups - are a result of the merging of culture x finance, a collision of Community x Capital.
We are excited to share our conversations on this topic with you because we believe that the next decade will be defined by Community x Capital.