How to expand, broaden, and pivot your offerings

Most of us believe that we can build better businesses if we niche down to become a go-to writer for a particular type of asset in a specific space. Once we do this, however, it can feel hard to expand and grow. What if we want to work in another industry? What if we want to write web copy instead of longform content? In this episode, we offer advice on how to expand, broaden, and pivot your offerings.

What is Freelance Writing Coach?

Kaleigh Moore and Emma Siemasko have long shared a dream: to build the world’s most fulfilling freelance writing businesses. Over the past 8 years, the two friends have become successful freelance writers, finding new clients (hello Salesforce + Vogue Business); refining their service offerings; building six-figure businesses; and ultimately, creating their dream careers.

Now, they’re sharing everything they know and discussing what they’ve yet to find out. Why? Because they know you can build a great freelance writing business, too. But first, you gotta get real.

On Freelance Writing Coach, Kaleigh and Emma discuss all things related to building a successful freelance writing business. Topics include things like client boundaries, digital products, rates, proposals, loneliness, and much more.

Their promise? To tell it like it is.