Business Strategy for CPA's

Knowing what to say on your website so that prospects quickly understand that you are (or are not) the right accountant for them can be difficult.  Here is a simple structure for writing the content, that goes alongside selling your accounting and tax services.    Your buyer needs to know three things: One. That you understand their challenges Two. That you know what they want, instead of what they have Three. That you have a process to get them from where they are now, to where they want to be.    Think of it as the Pain, the Dream, and the Fix.    When you have these three items clear in your own mind and on your website, it makes sales conversations so much easier.  It’s the gatekeeper to your clients working with you. CPA Rebootcamp: https://www.shethinksbigcoaching.com/cpa-rebootcamp   ***Want one piece of business strategy delivered daily to your inbox?*** Subscribe here: https://www.shethinksbigcoaching.com/sub

Show Notes

Get your FREE 7 Pricing Essentials for CPAs and EAs here:
https://geraldinecarter.com/7

Knowing what to say on your website so that prospects quickly understand that you are (or are not) the right accountant for them can be difficult. 

Here is a simple structure for writing the content, that goes alongside selling your accounting and tax services. 

 

Your buyer needs to know three things:

One. That you understand their challenges

Two. That you know what they want, instead of what they have

Three. That you have a process to get them from where they are now, to where they want to be. 

 

Think of it as the Pain, the Dream, and the Fix. 

 

When you have these three items clear in your own mind and on your website, it makes sales conversations so much easier. 

It’s the gatekeeper to your clients working with you.

CPA Rebootcamp:

https://www.shethinksbigcoaching.com/cpa-rebootcamp

 

***Want one piece of business strategy delivered daily to your inbox?***

Subscribe here: https://www.shethinksbigcoaching.com/sub


Get your FREE 7 Pricing Essentials for CPAs and EAs here:
https://geraldinecarter.com/7

What is Business Strategy for CPA's?

Business Strategy for CPAs: work less and make more. You know how to be an accountant – it’s running your business you need help with. With guests interviews and solo episodes, you will get business strategy every week to help you simplify your practice, get out of the compliance trap, get your time back, and command higher fees. Stop missing out on life: start working less while adding the next six figures of income. Business Strategy for CPA's is the show for you!