EP 64: Relationship at Scale: Building Smarter, Sustainable Donor Stewardship with Rachel Bearbower

Show Notes

Speed matters. So does being seen. In this episode, co-hosts Carly Berna and Scott Holthaus sit down with fundraiser, former executive director, and founder of the Nonprofit Automation Agency, Rachel Bearbower, to unpack how small teams can deliver big-feeling donor experiences. We cover the “first 100 days” journey, the one-minute thank-you, and why silence erodes trust faster than anything. You’ll hear practical steps to turn repeatable stewardship moments into lightweight systems, how to anchor automation in your CRM, and a candid look at what Rachel learned by donating to 15 nonprofits to audit their follow-up.

 

Links from the episode:

• Learn more about Rachel’s business, Nonprofit Automation Agency: https://www.nonprofitautomationagency.com/
• Connect with Rachel on LinkedIn: https://www.linkedin.com/in/rachelbearbower/
• Get the 5 Ways to Automate Your Donor Stewardship ebook: https://www.nonprofitautomationagency.com/ebook
• Book a demo with the Nonprofit Automation Agency: https://www.nonprofitautomationagency.com/pricing

 

Learn more about Virtuous at virtuous.org/learnmore and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist

What is Responsive Lab Podcast?

Welcome to The Responsive Lab, presented by Virtuous. In this podcast, we're exploring how nonprofits leverage technology to deepen donor engagement. Join us in the lab as we mix innovation with impact, tackling challenges and discovering new possibilities for the nonprofit sector.