The Engage For Good Podcast with Alli Murphy

Small to medium-sized businesses are particularly well positioned to execute cause marketing campaigns.

Show Notes

Small to medium-sized businesses are particularly well positioned to execute cause marketing campaigns. However, this task also seems daunting and, well, prohibitively expensive. In this episode of Cause Talk Radio, Joe and Megan chat with Sandra Morris of CafeGive and learn how small to medium-sized businesses are making a big impact for causes by leveraging Facebook and CafeGive technology. Hear about how Portland-based Community Cycling Center (1,400 Facebook fans) turned a $5,000 gift from The Bike Gallery (3,100 Facebook fans) into over $18,000 in 30 days, the importance of Facebook and social media in cause campaigns, and much more!

What is The Engage For Good Podcast with Alli Murphy?

Your resource for all things corporate social impact, CSR, and brand purpose. Join Alli Murphy as she interviews top corporate leaders, nonprofit pros, and people who help them advance their careers and organizations. You’ll be inspired by the strategies change-makers follow to build win-win partnerships and campaigns and their actionable advice for advancing your career and developing your social impact team. Subscribe now to learn from the best and get ideas you can implement today!