Work Less, Earn More

In today's episode, I’m diving into a topic that could make or break your business's marketing strategy: the cost of ineffective taglines. You might not realize it, but the tagline you choose for your company can have a significant impact on your bottom line. Today, we'll explore the common mistakes businesses make when crafting taglines and how these mistakes can slow down sales. I’ll also share some valuable insights and practical tips on how to create taglines that resonate with your audience and boost your brand's profitability. Whether you're a seasoned marketer or a small business owner looking to improve your messaging, stay tuned for some invaluable insights that could save you money and elevate your marketing game!


Listen to the full episode to hear:

  • The top tagline mistake to AVOID at all costs
  • The power of clarity and simplicity when shaping your tagline
  • The profound impact taglines can have on your business's success


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What is Work Less, Earn More?

Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you design a business that's not only flexible and fulfilling, but highly profitable. She shares strategies that are working in her own business to save time and maximize profits. She also features interviews with successful business owners on how they’re achieving big things in their businesses with crazy-little time investment. Share Work Less, Earn More with an overworked entrepreneur you know who could use a change of pace!