“I would recommend looking at multiple different business opportunities so you get a basis for comparison, particularly if you're new to owning a franchise or a small business. If this is something you haven't spent an extensive amount of time on, you have no basis for comparison. It’s important to interview multiple concepts even if something immediately jumps off the page and you think that’s it, still look at additional opportunities so you have a better comparison point.”
It’s crucial to compare a variety of businesses to make an informed decision. Since this is a significant investment of both time and money, it’s not wise to jump into the first opportunity that grabs your attention. This decision should be thoughtful, not driven by emotion. Doing thorough research helps ensure you don’t miss better options and improves your chances of finding a franchise that truly aligns with your long-term goals and values.
We cover many current and relevant topics. A few include:
◈The importance of being open-minded and doing proper research
◈Some tips for interviewing franchisors
◈How skepticism can turn into clarity