Dear Asian Americans

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Meet Yong Kim, Co-Founder and Co-Owner of Seoul Sausage Company, a game-changing cultural icon that he and his brother Ted co-founded 8 years ago. Listen in as Yong shares his story of growing up in Cupertino, how he found his love for music during college, what drastic action he took to pursue that passion, and what ultimately led him to starting a business with Ted.

Show Notes

Meet Yong Kim!

We celebrate Yong's achievements and success in building Seoul Sausage to what it is today. We celebrate his hard work, creativity, and human-first mindset as he builds this meaningful business.

We support Seoul Sausage as they innovate and try to stay ahead of the game. Particularly during these challenging times, we support their #FoodEqualsFamily movement and give-a-meal model.

We are inspired by his dedication to making the business work for him, his brother, and their families. Yong is an amazing dad, husband, brother, friend, and business leader.


Yong Kim
is co-founder and co-owner of Seoul Sausage Company, a company he founded with his brother Yong in 2012. They started the company out of a crazy idea of creating Korean inspired sausages and put the world on notice when they won The Great Food Truck Race Season 3. Since then, they have grown the brand through multiple distribution channels including being a mainstay at the LAFC Banc of California Stadium in Los Angeles. Prior to founding Seoul Sausage, Yong worked in the marketing and advertising industry. He is skilled in Digital Strategy, Account Management, Mediums, Technology and Business Development specializing within the Culinary sector. Strong business development professional with a Bachelor of Arts focused in Economics from University of California, San Diego.


Connect with Yong!

Meet Seoul Sausage:


Seoul Sausage Street Cred:

Check out Seoul Sausage on Season 3 of The Great Food Truck Race!


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What is Dear Asian Americans?

Dear Asian Americans is a podcast for and by Asian Americans, focusing on authentic storytelling rooted in origin, identity, and legacy. Host Jerry Won brings on guests from diverse backgrounds and career paths to celebrate, support, and inspire the Asian American community. New episodes air every Tuesday across all major platforms. Instagram: @dearasianamericans