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This file was generated by Descript 

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Hey, this is Mark Butler and you are
listening to a podcast for coaches.

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In the years before COVID
let's call it 2017, 18, 19.

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I was traveling.

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What for me was a lot for work.

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Now for me, a lot of travel meant
four or five trips per year, which

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I know is nothing compared to the
way a lot of people travel for work.

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And at the time I really enjoyed it.

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I liked going to the airport.

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I liked getting on the plane.

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I liked being in the hotel.

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I like to be in the conference
room, meeting people.

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Sometimes I'd have the chance to teach
or to speak, which I always love.

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And so I really loved the travel.

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I looked forward to it.

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Then of course we have
COVID everything shuts down.

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We're kind of in our
houses for in, in Utah.

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Anyway, we're in our houses for  a
couple of weeks, a month, maybe.

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And I loved that.

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I loved that.

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And in that moment, I lost
all desire to travel for work.

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And in the four years since COVID,
I don't know if I can think of

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any work trips until the one I
just took a couple of weeks ago.

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But then I did take that trip to, to
Tennessee that I talked about in the

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last episode a little bit and I loved it.

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So now we get all this nice contrast.

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I get the high travel season
of 2017   through 2019.

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And then I get the post COVID season
where I haven't traveled much at all for

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work and I haven't had any desire to.

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And I've turned down Um, not a lot,
but a few speaking opportunities that

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would have required me to either go
on a long drive or get in an airplane.

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But then , my client, my friend
Edie Wadsworth asked me if I'd

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come and speak to her community in
Tennessee a couple of weeks ago,

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a few hundred people in the room.

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And I just had the most amazing time.

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I loved it.

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Now, I didn't like the travel.

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I admitted this to Edie's community,
and I'll say it again here.

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I knew that I was excited to
engage with the community.

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I was excited to speak.

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I was excited to hear people's
stories, to talk with them.

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I knew that, but I also know I
didn't want to get on an airplane.

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So I complained.

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This is what I do.

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I'm a whiner about a few things, but one
of the things I whine about is travel.

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So all the way up to the event, until
the moment that I'm walking out the

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door with my suitcase to get in the
car and go to the airport, I'm still

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whining and saying, I just, I don't
know, why did I say yes to this, etc.

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I'm doing this kind of whining.

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It's very predictable with me.

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I also do this, by the way, with social
gatherings, if there is,  a double

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date with another couple, they could
be our best friends in the world.

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And I will whine about it, but Up to the
moment that we leave and even in the car

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while we're driving there And then i'll
have a great time and i'll never shut up

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through the whole two hours We're together
because we know me and we know that if i'm

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awake i'm talking and so Then on the drive
home I'm saying things like you know what?

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That's just the best time.

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Why don't we do that more often?

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I really think we should do that more
often and then kate Rolls her eyes

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as she should, because , my pattern
is so reliable, whine and complain

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all the way in, have a great time.

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And afterward, talk about how
we should do that more often.

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It's very reliable pattern in my life.

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And I do the same thing with work
travel because I came home from the

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Tennessee trip, riding that same kind
of high.,  the single biggest takeaway.

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From going to Knoxville, Tennessee
a couple of weeks ago, spending

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time with Edie, which was so fun.

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I'd never met her in person
spending time with her community.

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I had some other clients in the room.

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It was so fun to spend time with them.

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My big takeaway is there is no substitute
for being in the same physical space.

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There just isn't

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all the online stuff.

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We do this podcast webinars.

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I like all of it.

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I like other people's podcasts.

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I like their YouTube videos.

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I like online classes.

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I think they can be very
powerful and transformative.

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There is no substitute for being
in the same physical space.

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I think there's interesting
neurobiology to that.

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I'm not an expert, so I'm not going to
comment, but there's something about

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being in the same physical space, which
I think is compounded when everyone in

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the physical space  has had to pay a
price to be there, a price in time and

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effort more than anything, but also money
, there's something about the ritual.

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Of going to the airport, getting on the
plane, getting to the hotel, setting

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up shop, having this big context change
that I think primes us for a great

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experience, something about being
outside of our normal routine, outside

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of my office, not looking at the same
computer screen that I always look at,

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not having the same air pods in that I
always have in my ears, which is mostly

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how I engage with this kind of thing.

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Um,

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I think that we prime ourselves
for insight, for clarity,,

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for enthusiasm, for decisions.

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And then because of the
price we paid to be there.

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And then because we're occupying the
same physical spaces, people, and

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we're shaking hands and maybe we're
hugging and we're laughing together.

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And because it's a life coaching
event, there's always blasted

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dancing every time, every time
there's going to be some dancing.

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It's okay.

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But through all of that, we have
such a different experience together

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than if we'd been at home on zoom.

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Now, some of these great events, including
the one I just went to in Tennessee,

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they are live streamed and I think
the live streams are probably great.

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It's not that those don't deliver any
transformation or any enjoyment or any

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insight, but speaking for myself, I
know that I am in a different state.

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Mentally and emotionally, maybe
spiritually, if I've gone through the

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airport airplane hotel ritual, then
if I put on my standard work uniform

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of sweats and a t shirt, go down to my
desk and turn on a live stream, it's

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going to be a different experience.

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So.

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Yeah.

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I loved being in Tennessee.

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I loved being on that stage.

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And if I hadn't been on that stage, I
still would have loved it because it's

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an opportunity to gather with like
minded people who have paid a similar

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price to be where they are with you to
laugh together, to cry together, to be

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inspired by each other and all these
other wonderful, corny, beautiful things.

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And there's no replacement for it.

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That was my single biggest takeaway,

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something that I think I had forgotten in
the four years since I  stopped traveling.

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Cause I don't like to travel.

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This is applicable across many
domains and at many different scales.

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For example,, my wife, Kate
spent the last three days.

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Off and on at a youth camp, a church
youth camp, about an hour from our

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house, the camp was for young women.

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So, uh, young women who are ages
12 to 18 and their leaders, and

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it has a lot in common with the
event that I did in Tennessee.

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Everybody gets out of their normal
routine, out of their normal context.

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In this case, I think the
girls don't have their phones.

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I am not positive of that, but you
cannot overestimate the impact of having

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people not have access to their phones
when they're in these kinds of settings.

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They had an amazing time.

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Kate was invited to speak or teach
a couple of different classes at

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this, at this young women's camp.

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I've watched this incredible
transformation in Kate over the

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last three or four years to go from
where  she was a person who would say,

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you know, I'm not really a teacher.

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I don't like public speaking.

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I'd rather not be at
the front of the room.

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Don't give me the microphone.

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Don't put the spotlight on me.

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And over those three or four years, I've
seen her become a person who says, I think

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I've got some ideas that I want to share.

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Who has embraced opportunities to
share and to teach in places like

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church and with,, with friends and at
home and in settings that she creates.

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So I've seen this transformation
in this evolution happening in her.

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Normally, if she were going to be teaching
a couple of classes at a, at a camp,

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like the one she just presented at,
there would be at least a pretty good

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amount of, I don't know, I'm nervous.

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I hope it goes well.

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I hope they like me.

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I hope I make sense.

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I'm afraid I won't make sense, but
this time it was very different.

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It was, I know what I want to share.

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I like the stories I'm going to share.

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I think it's going to be good.

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I can't wait to interact with the girls.

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I can't wait to interact
with their leaders.

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She really looked forward to it,
which was a beautiful thing to watch.

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And of course I'm able to
validate her all along the way.

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I'm able to say, yeah, you're
a great teacher and I have

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great taste in teachers.

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You're a great teacher.

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They're lucky to have you.

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Of course it means something
to her, to have me say that.

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But I tell the story because , it ends
up being another example of how powerful

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it is to be in the same physical space.

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She goes and , she teaches
her a couple of classes.

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She has an amazing time.

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She gets great feedback.

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She gets home very late last
night Very late last night.

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It's like midnight Just to be clear.

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My sweetheart is a person
who at about 9 29 p.

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m It's like somebody injects her with
some sort of coma inducing serum and

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she is out gone dead to the world Last
night she gets home at midnight Normally

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when we come back together after a
little time apart, I'm going to be

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talking nonstop because I talk nonstop.

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Bless her.

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She has spent 20 years of her life
basically listening to me verbally process

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last night.

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She gets home at midnight
and from midnight to 1 a.

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m.

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She never took a breath.

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Telling me stories about people she met
and individual girls that she engaged

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with and, , women that she talked to and
how it all came together and how inspired

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, it was, and how, how impactful and how
meaningful and how much she enjoyed it.

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And for me, it was great
to listen to her download.

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And I felt inspired.

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One of my takeaways ,Is even though
her confidence had been building.

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And even though I have sincerely
validated her growing confidence,

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there could be no substitute for
going  and doing the things she did in

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person apart from our normal routine,

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connecting with those other people
and confirming all of her confidence.

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Getting strong evidence that
she was right to be confident.

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She was right to be excited and to
be able to see the facial expressions

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and hear the tone of voice and have
the conversations with people who

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are participating that confirmed all
of her confidence and compressed the

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timeframe in which that confidence grows.

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I don't know what the math of it is,
but I'm just hypothesizing that if

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that confidence had would have taken
a year without last night's experience

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or without the experience of the last
couple of days, I have the sense that

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what could have happened within a year
or two years might've happened within

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two days because of the physical presence
and the physical experience that she had.

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Thanks to this and other conversations,
I think we're probably not too

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many weeks or months away from me
being able to come on this podcast

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and say,, my wife is brilliant.

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And if you want to get some coaching
sessions with her, you can, I've

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been trying to persuade her of
that for the last year or so.

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Well, really ever since she . Finished
cancer treatment last fall and share her

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health is, you know, she's feeling pretty
healthy and she's feeling pretty inspired.

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And I think we might get her folks.

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I think we might get her,

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but my persuasiveness can't compete with
the confirmation that she received by

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getting out of a routine, going into
that physical space and time with those

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people and getting all that confirmation
of her own best instincts about herself.

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There's just no substitute for being in
the same physical space as the people

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we want to learn from and that we want
to teach and that we want to share with.

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Now I already did know that in those
years, 2017 to 2019, I was the beneficiary

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of the hard work of great leaders
like my old client, Brooke Castillo.

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She had worked for years and years
and built a brand and built an

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audience such that when she extended
an invitation to have hundreds of

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people come and join her in a room,
we all said, yes, that's hard work.

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It's some of the hardest work.

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Same thing with, my friend, Jody Moore.

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I was the beneficiary of her hard work
in rallying people to an idea and filling

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big rooms with great people,  it's one
thing to just fill a room with people.

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It's another thing to like
all of the people in the room

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and then of course I get to go
sit in Edie's community and, and

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kind of breathe in that air and
enjoy that and appreciate it.

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And I still believe that getting
300 people in a room far from their

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homes is something miraculous.

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And I don't know that I'm
ready to even attempt it.

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I don't know if I want to.

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I mean, I think I probably could want
to, but for the rest of us who aren't

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a Brooke or a Jody or an Edie yet, we
may choose to be, we can do this in

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the micro, we can have five people in a
room, we can have 10 people in a room.

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And the fact that it isn't 300 or
500 does not make it less powerful.

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In some ways, it's more powerful
sometime in the next few weeks, Kate

00:15:01.925 --> 00:15:05.385
and I will be teaching a class on
relationships here in our basement,

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just because we want to, because she has
a heart for it and a desire to teach.

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And of course I want to, so we're going to
come together and we're going to do that.

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I don't know how many people will be here.

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Maybe five, maybe 15, who cares?

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I'll be excited about all of them.

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You can do the same thing.

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You and I in the micro.

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Can create and experience all of
the same benefits or almost all of

00:15:31.395 --> 00:15:35.665
the same benefits that are created
by leaders like Brooke Castillo

00:15:35.665 --> 00:15:37.985
and Jody Moore and Edie Wadsworth.

00:15:40.185 --> 00:15:40.785
We can.

00:15:42.905 --> 00:15:47.165
The numbers will be smaller, but
the dividends for us at our place

00:15:47.165 --> 00:15:50.735
in business and life will be
very, very similar and very sweet.

00:15:52.125 --> 00:15:54.465
And we will compress the timeframes.

00:15:56.250 --> 00:16:00.240
We will compress the time that it would
have required for some of the people

00:16:00.240 --> 00:16:05.330
that we'd like to serve to like us
and trust us enough to want to engage

00:16:05.330 --> 00:16:11.610
with us in a formal way, through a
program, through a coaching experience,

00:16:11.610 --> 00:16:17.260
whatever it is, I don't think the
transaction is the best motivation to

00:16:17.260 --> 00:16:20.110
do this, but it is an ancillary benefit.

00:16:21.845 --> 00:16:24.645
I think the relationships and the
experiences and the inspiration and

00:16:24.645 --> 00:16:26.595
the clarity are the real benefits.

00:16:28.535 --> 00:16:31.775
And then we have, you know, transactions
that result in the form of coaching

00:16:31.775 --> 00:16:33.465
sales and program sales and et cetera.

00:16:34.335 --> 00:16:35.255
And those are great too.

00:16:35.805 --> 00:16:38.585
They're just not as
exciting as the rest of it.

00:16:40.085 --> 00:16:43.065
So I'm probably not
going to do this a lot.

00:16:45.880 --> 00:16:49.120
But I'm going to do it some, and I'll
probably partner with my wife and

00:16:49.120 --> 00:16:53.320
I'll probably partner with some of you
listening who are my friends that I

00:16:53.320 --> 00:16:56.410
already have that trust and confidence
with that we could, we know we could

00:16:56.420 --> 00:16:59.510
do something together and we could both
enjoy it a lot and benefit from it a lot.

00:17:00.140 --> 00:17:03.240
But all of you have somebody like
that too, or you can do this alone.

00:17:04.980 --> 00:17:08.740
I'm just trying to persuade you
that it will be worth the effort.

00:17:11.360 --> 00:17:13.650
If you try to do it every
month, might become a grind.

00:17:14.170 --> 00:17:19.910
If you try to do it three times a year,
those three events will probably be

00:17:20.000 --> 00:17:22.000
some of the highlights of your year

00:17:24.180 --> 00:17:28.000
because there's just no substitute
for being in the same physical space

00:17:29.800 --> 00:17:30.850
as the people you want to serve.

00:17:33.540 --> 00:17:36.300
And with that, I will
talk to you next time.