Every wrap shop owner knows the fear of slow season. The phones go quiet, the leads dry up, and suddenly you’re staring at an empty schedule. But slow season doesn’t have to crush your momentum. With the right mindset and a few proactive moves, you can not only survive it but come out stronger on the other side.
In this episode of The WrapOps Podcast, Andrew shares practical strategies that Performance Wraps uses to keep business flowing when the work slows down. From shifting your mindset to going on offense with outreach, this episode is packed with tools you can use right now to get through the slump.
💡 What You’ll Learn in This Episode:
• Why slow season is predictable and how to prepare for it
• The difference between playing defense (waiting for the phone to ring) and going on offense (creating new opportunities)
• How to tap into your current customer list and unlock repeat business
• Why identifying your target market gives you clarity on where to focus
• How to build relationships with “centers of influence” to keep referrals coming
• The importance of embracing rejection and pushing through it
📋 Takeaways You Can Use Today:
• Reach out to past customers with a simple check-in or survey
• Build a list of your ideal target customers and start contacting them directly
• Strengthen your referral network with businesses that share your audience but don’t compete with you
• Don’t just wait for work — get uncomfortable, make calls, send emails, knock on doors
• Remember that massive action is what carries you through slow season
🌀 Take the emotion out of slow season and treat it as simple math: more lead generation plus better close ratios equals more business.
This episode is supported by Wrap Fam Unleashed:
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