Marketing Unf*cked

Ever wonder if there are any principals that can guide an organization way to being better?

Join me on Marketing Unf*cked as I speak with Tim Frick, advocate for the responsible, equitable, and sustainable use of design and technology, about Corporate Digital Responsibility and its' 7 principals.

Show Notes

Ever wonder if there are any principals that can guide an organization way to being better?
Join me on Marketing Unf*cked as I speak with Tim Frick, advocate for the responsible, equitable, and sustainable use of design and technology, about Corporate Digital Responsibility and itss 7 principals.

In this weeks episode we cover:
  • the 7 principals of Corporate Digital Responsibility
  • using b-corp assessment to help understand impact
  • the importance of aligning your story
  • how marketing can avoid green-washing, woke-washing, rainbow-washing...
  • the affect of digital on the environment - no, it's not all good!
  • where the team the created CDR envisions it going in the long term
Resources mentioned on this episode:


Creators & Guests

Host
Siobhan Solberg
Bridging privacy & marketing. Optimization & measurement wizard. CIPM, CXL instructor,🎙Marketing Unf*cked. Winter swimmer.

What is Marketing Unf*cked?

The only actionable podcast to help you unfuck your marketing and run a business that gives a shit. Listen in on raw conversations with experts about ethics, privacy, and sustainability in marketing.