The Tom and Bob Show

Brittany describes her role in driving culture change at General Motors and the role that customer experience and design thinking play in that process.

Show Notes

Brittany describes her role in driving culture change at General Motors and the role that customer experience and design thinking play in that process. 

What is The Tom and Bob Show?

The Tom and Bob Show joins Tom DeWitt, Ph.D. the Director of CXM@MSU and Bob Kiple, MBA, a retired General Motors Global Customer Experience Strategist for interviews and discussions about topics in the world of customer experience management. Tom and Bob also serve as leaders of CX of M, Michigan's Association of Customer Experience Professionals.